1: RESEARCH THE MARKET PLACE

Researching the market place

Bromide

Bromide is a Korean magazine that focuses on the K-Pop industry and the idols themselves. It is aimed at both males and females that are inerested or enjoy listening to K-Pop.  It covers all the latest news of the K-Pop Idols including showcases, comebacks and rookie groups. Bromide is a monthly magazine that cost £2.67 and contains 50 pages. The feature articles in Bromide usually consist of interviews with idols about recent comebacks or events that they are involved in. Some regular content in Bromide is a Star History page that gives you information about the lives of the idols it being a different idol each week. Also with each issue you receive either a free large poster or a star photo sticker.

Junior

Junior is another Korean magazine that focuses on K-Pop and the idols themselves. This magazine is also aimed at males and females that are interested or enjoy listening to K-Pop. It covers news on K-Pop music and what is happening in the industry at this time. Junior is a monthly magazine, because of this it is more expensive than Bromide which is weekly and costs £6.08. This magazine contains 80 pages. The feature articles in Junior usually consist of interviews with the Idol groups and reviews of Comebacks and new Albums. Some regular content includes a free gift with each magazine. These gifts range from posters, stickers or badges mainly of the cover stars on that months magazine.

2: INITIAL IDEAS AND PLANS

Initial Ideas
I have decided to produce a K-Pop magazine for people that are interested and enjoy listening to K-Pop. The reason I have decided to do this is because it is hard to get informed about the K-Pop industry in the UK so I would like to create this magazine for the K-Pop fans that live over here. Another reason I have decided to create a K-Pop magazine is because I myself am very interested and have quite a lot of knowledge on this genre of music and the Idol groups involved. The magazine will be aimed at both males and females even though the majority of the K-Pop fandom is female



there are male fans so I would like to include everyone. The age range would be from about 14-20 as there is a wide range of ages that are interested and enjoy listening to K-Pop so I think this would be the best age range. It will also be aimed more towards the working class because higher class people usually go for newspapers. The working class is also a wider spread of people so it will be more likely that there will be people that like K-Pop that don't otherwise have access to this genre of magazine.

Taking into account the 2 other magazines that I researched I am going to make the frequency of publication monthly but instead of pricing it as high as Junior magazine it will be £4.50 to make it more affordable to everyone. It will also contain 100 pages which is quite a lot more than Junior contains which means with my magazine you will get a lot more content for a cheaper price. The typical content in my magazine will be new information on K-Pop Idols and what it happening in the K-Pop industry at this time such as; comebacks, albums, concerts and live performances. It will also cover information on the current music charts in Korea and who is winning awards.

3: CASE STUDY NOTES

Junior Magazine

Junior is a K-Pop magazine that focuses on recent events that K-Pop Idol groups and solo artists have been involved in recently. For example: comebacks, special stages, festivals and new music.

The publishing company of this magazine is called 유빈시스템 (Ubinsystem).

This magazine is published monthly, costing £6.08 per issue. It is sold in most stores in Korea but is also available for online purchase so it is available to people worldwide. Worldwide buyers can either buy a physical copy or get it electronically via adobe.

Bromide Magazine

Bromide is a K-Pop magazine that focuses on recent events that the K-Pop groups and solo artists are involved in. It gives readers new information on upcoming rookie groups, comebacks, albums and even recent pictures.

The publishing company of this magazine is called 130 creative.

The date of first publication was May 2006. Bromide is a monthly magazine, costing £2.67. It is sold in most stores in Korea and is also available online for worldwide purchase. Bromide is only available in physical form. It is not available electronically.

PRODUCTION OF COLLEGE MAGAZINE CONTENTS PAGE

PRODUCTION OF MAGAZINE FRONT COVER

Initially I planned to have the price just under the mast head but I changed it to just above the barcode so it was still visible but didn't obstruct the main image. I also decided to off centre the main image slightly to fit more coverlines in. I added more pictures to it to make it look slightly less overpowered by all the words so it didn't look as harsh on the eyes.

Prelim Test Shoot

EVALUATION OF COLLEGE MAGAZINE

To create this front cover I started off by choosing an appropriate font for my masthead that would match the theme of the magazine, the theme being college. To do this I used the font pallet on photoshop changing the colour as well to a blue that matched the Priestley logo. I also put a drop shadow on the text so it didn't look flat on the page. Afterwards I added my main image changing the levels of it to ensure the colour was at its fullest making the image look less washed out. I also made the main image obstruct the masthead to give it more of a 3D affect. To do this all I did was rasterize the masthead and the erase the parts of it that overlapped the image making it look like it was behind it. Next I made sure that all the essential components were on the cover such as a barcode, website and price. For the price I added a star shape behind it adding a drop shadow again to make it stand out slightly as the price is the first thing people will want to know with a magazine. I added smaller images to my front cover to make it look slightly less overpowered by all the words so it didn't look as harsh on the eyes. I also did because people will see the pictures first before they read the cover lines so it will also draw people into the magazine and make them want to read it. On two of the images I added both a drop shadow and a stroke by going to blending options and selecting each of them. This made the images stand out more and give a 3D affect. I made the stroke colour blue so it would match the masthead and the Priestley logo colour. I used the polygonal lasso tool to cut out one of the images to distinguish that they were arrows so people would understand the cover line I put with it. I added white strokes to the cover lines again to make the text stand out and to make it easier to read.

On my college front cover I think it looked rather empty and bland so next time I will make sure to fill up the empty spaces and make it look brighter as I think my colour choices were a bit dark too. I will also change the font because I think the fonts I used were to simple and generic so I would like to choose a unique text but still match it with my theme. I would also change the layout of my front cover as I also think that it is a very simple and generic set out. So I would like to make it look more unusual.

To create this contents page I started with the 'Contents' title. I made the arrow first with the custom shape tool and coloured it blue so it matched with the front cover colours. I did this because I thought if the colours were too different it wouldn't look like the same magazine and it would look a bit messy. I went to the blending option again to add a drop shadow to the shape again so it didn't look bland and flat on the page. Next I added both the 'Contents' and the 'September Edition' text colouring it white as I did the strokes on the text on the front cover so it matched and people would be able to read it clearly. Next I added all the images to fill up the page and make it look more enticing rather than just having text all over the place. On every image I went to the blending option and added blue strokes and a drop shadow to give depth to the images and made them stand out. I also added little captions on them so people would have an insight into what the articles were about that the picture indicated. After this I used the rounded shape tool to create smaller boxes on the corners of each image. I didn't add a drop shadow to these as I wanted to give the affect that they were pinning the images to the background. In each box I added the numbers to indicate which page each article was on using a drop shadow to give them depth. Then I added more page numbers and captions to the space left instead of having just a page of images. Again to add depth to them I put a drop shadow on both the numbers and words. I then added little things to the contents page to make people interested or to give people information on things. I added the 'Stoptober' logo because that is a big topic today and I added a caption for that putting a white stroke on it so people can read it clearly. I used the custom shape tool to create another star shape with a drop shadow so it will be eye-catching and people will notice it so they won't miss out on the 'Competition' that I stated.

On my college contents page I think it was slightly too overpowered with images so next time I think I will add less images and have more text so people know more about what is in the magazine. I think the layout seems a bit random so I will change that to have a more ordered layout. Also I think the colour and font choices were too plain and generic so next time I will definitely change them to make the contents page brighter and more unique looking.

ANALYSIS OF OUR HEAT MAGAZINE FRONT COVER

PLANS FOR FRONT COVER

Possible magazine names:

• Priestley People
• New Wave
• Priestley Magazine
• Priestley Fresh
• Priestley Plus
• Fresh News
• Fresh Start
• Up Close And Personal
• Student Wave
• #Students

Possible Cover Lines:

• College Survival Guide
• Top 10 Reasons To Chose Enrichment
• Essential Diary Dates